Credit card application form has a high number of abandons, client needs to fill these gaps by automatically re-targeting incomplete applications by offering additional gratification.
- SMS goes out to profiled user database with tracking enabled URL
- User clicks on short link and his mobile number captured and passed along with URL
- Landing page hosts an analytics enabled form w mobile number pre-filled
- User fills the 2 page form and submits
- User data is passed to client via API
- If the user leaves the form incomplete mid-way, an SMS and an Email (IF he has provided email address) is triggered after a pre-specified time interval